How Exterior Window Graphics Build a Stronger Brand Identity

 In Branding, Storefront signs, wall graphics, window graphics

Your storefront windows are prime real estate for marketing. Windows are an opportunity to strengthen your brand identity and attract new clients. Tailor exterior window graphics to achieve a specific business goal and help consumers identify and connect with your brand. 

Benefits of Storefront Window Graphics

Custom exterior window graphics can capture your audience’s attention and help them through every stage of the buyer’s journey, from creating awareness and interest to converting new customers and retaining existing ones. 

Quick overview of the benefits of custom window graphics:

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Custom exterior window graphics help consumers visualize themselves using your products.

  • Customizable and versatile
  • Cost-effective
  • Introduce your unique selling point
  • Increase sales and revenue
  • Promote and market specific products and services
  • Strengthen brand identity and personality

Choosing the Right Style of Exterior Window Graphics

The design of the window graphic needs to be brand specific and support your business goals. However, there are various styles of window graphics to consider to make your storefront as attractive and enticing as possible. 

There are a few different vinyl materials to choose from to get the right aesthetic:

Perforated – This style allows you to see out the window graphics from the inside, allows more light in your place of business and a more open atmosphere. Depending on your business and industry, you may want consumers to be able to peek into your business, so a partial wrap is always an option. Perfect for a retail or hospitality setting. 

Solid  – The opposite end of the spectrum is solid window graphics. The vibrant and high-quality design will show clients what you are all about allowing for the most color contrast. This type can showcase a lifestyle or experience you promote and comes at a slightly more cost friendly price point than perforated. Perfect for a professional office setting, like a doctor’s office, lawyer, or even a gym. 

Spot Graphics and Decals – Deliver clear and concise promotional messages or use vinyl spot graphics and decals to accentuate your brand image or add mood and ambiance. 

Get Exterior Window Graphics to Increase Sales and Revenue

We work with high-quality vinyl and state-of-the-art equipment for vibrant and attractive window graphics and wraps tailored to your brand and business goals. 

Get in touch for a free estimate and consult with our team on the best style of exterior window graphics for your business.

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